Automatically display CarGurus' "Good Deal" and "Great Deal" ratings on qualifying inventory on your website - at no additional cost!

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64% of CarGurus users wouldn't purchase a car without third-party pricing validation*

Close sales more effectively by showing your customers that your used cars have been validated by a trusted third-party site 

What You Get With Deal Rating Badges

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"Great Deal" and "Good Deal" badges on your website's SRP and VDPs that automatically update based on inventory

Badges are configured to fit your website look and feel on desktop and mobile

Only highlights your "Good Deal" and "Great Deal" cars

Enhanced trust with reputable third-party price validation

FREE for all CarGurus customers

Get Started Right Now!

If you already have inventory on CarGurus and want Deal Rating Badges on your site, just reach out to your website host by sending them this message:


I would like to integrate CarGurus Great/Good Deal Badges on the SRP and VDP pages of my desktop and mobile website. Here are instructions on the integration process:

If you have any questions about the implementation process, you can contact CarGurus at [email protected].